Brand Elements / Graphic Elements

Iconography

Icon Set

Icons can be used to help convey information more clearly and to add visual interest to a design. They may be used in any of the primary or secondary brand color palette or in full color, depending on the context and tone. If you need a specific icon that is not already created, please submit a Creative Request.

 

Spot Illustrations

Spot illustrations help showcase a differentiator or explain an ACE experience. They’re lightweight, not too busy but are there to help enhance the flow by bringing the interface to life and delighting the user. There are six spot illustrations to represent six core differentiators:


SPOT ILLUSTRATION COLOR WAYS

1 color at varied opacities

  • reports

  • academic resources

illustrations-color-accent.jpg

Stroke with colored accent shapes

  • videos

  • blog

 
illustrations-color-stroke.jpg

Prominent stroke on dark background

  • icons

  • organic social

  • mobile app

illustrations-color-full.jpg

Full color

  • website

  • ATC email journeys

  • field ad hoc emails

 

Please contact marketing at marketing@ace.edu if you would like to use these spot illustrations.


Using Icons & Spot Illustrations

Please follow the guidelines below when using ACE’s unique icon set.

do-icons.png
 
dont-icons.png
dont-iconography.png