Brand Elements / Graphic Elements
Iconography
Icon Set
Icons can be used to help convey information more clearly and to add visual interest to a design. They may be used in any of the primary or secondary brand color palette or in full color, depending on the context and tone. If you need a specific icon that is not already created, please submit a Creative Request.
Spot Illustrations
Spot illustrations help showcase a differentiator or explain an ACE experience. They’re lightweight, not too busy but are there to help enhance the flow by bringing the interface to life and delighting the user. There are six spot illustrations to represent six core differentiators:
SPOT ILLUSTRATION COLOR WAYS
1 color at varied opacities
reports
academic resources
Stroke with colored accent shapes
videos
blog
Prominent stroke on dark background
icons
organic social
mobile app
Full color
website
ATC email journeys
field ad hoc emails
Please contact marketing at marketing@ace.edu if you would like to use these spot illustrations.
Using Icons & Spot Illustrations
Please follow the guidelines below when using ACE’s unique icon set.